Marketing & Communications Manager

 

We are seeking an experienced B2B Marketing & Communications Manager to join our growing team. This role will develop and execute impactful marketing campaigns, manage our online presence, and produce high-quality content that engages our target audience. A key responsibility will be collaborating with the business development team to create compelling proposals that win new projects. The ideal candidate is a highly motivated and organized individual with excellent communication skills and an entrepreneurial mindset. This is a full-time in-office position.

Reports to: Director of Project Development
Direct Reports: Initially, this role will not have any direct reports.
Office Location: Head Office, Vaughan, ON

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Key Responsibilities

 

Media & Communications

• Develop and implement marketing and communication plans aligned with Dalton's strategic goals and ensure consistent messaging across all platforms.

• Create engaging content for various channels, including the corporate website, social media, brochures, proposals, and presentations.

• Create project/sector-focused content, case studies, and success stories that highlight expertise in construction.

• Manage Dalton’s marketing & communications calendar

• Track and analyze marketing campaign performance and provide regular reports.

• Collaborate with internal teams to support their marketing needs, including site and project management.

• Measure and report communications results to senior management for strategic meetings (ZOHO CRM, Google Analytics, Meta, Wix).

• Create and distribute all external marketing communications, including newsletters, blog posts and project spotlights.

• Ownership of all social media channels, including Instagram, LinkedIn, Facebook and YouTube, posting regular content to showcase our projects and company initiatives.

• Manage the content and oversee the distribution of the internal newsletter.

 

Proposal & Presentation Development

• Collaborate with the business development team to develop high-quality, persuasive proposals that showcase the company's expertise and value proposition.

• Write, edit, and proofread proposal content, ensuring clear, concise, and compelling messaging.

•  Coordinate the collection of information and materials from various internal teams.

• Develop and maintain proposal templates and best practices.

• Ensure proposals are submitted on time and in compliance with client requirements.

• Create Pitch Presentations to support the proposal process and provide coaching and direction to the assigned presentation team.

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Events

• Plan and execute external marketing events, conferences, and industry tradeshows.

• Organize internal and external events, including Dalton’s Annual Trade Awards Reception, Trade Appreciation BBQs, and project-specific and internal team social events.

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Other

• Coordinate and organize all project photography and virtual tours (Matterport) with third-party photographer.

• Regularly visit project sites to take photos and videos for marketing and communications content. 

• Plan and coordinate the execution of branded promotional items, such as golf shirts, jackets, hard hats, safety vests, etc.

• Manage the content and updates for the company intranet.

• Design and coordinate print production of all project site signage.

• Conduct any general duties, specific projects and responsibilities as assigned or required by the CEO in a timely and professional manner.

• Stay up-to-date on industry trends and best practices in marketing and communications.

 

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Qualifications​

• Bachelor's degree in Marketing, Communications, or a related field.

• 5+ years of experience in marketing and communications, preferably within the construction industry.

• Excellent written and verbal communication skills.

• Highly self-motivated and able to work independently with minimal supervision.

• Strong understanding of digital marketing and social media strategies.

• Experience with content creation, graphic design, and website management.

• Proven ability to manage multiple projects and meet deadlines.

• Strong analytical and problem-solving skills.

• Exceptional organizational and time management skills with the ability to prioritize effectively.

• An understanding of the construction industry is an asset.

 

Technical Skills

• Microsoft Office Suite

• Adobe Creative Suite (InDesign, Photoshop, Illustrator).

• Google Suite

• CRM software (Zoho).

• Procore Construction Management Software

• Canva

• Experience with BIM/3D Modelling software is an asset.

• Photography and videography skills.

• Knowledge of SEO and SEM best practices.

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What We Offer

• Competitive salary and benefits package.

• Professional Development & Training

• Opportunity to work on exciting and challenging projects.

• Collaborative and supportive work environment.

• Supportive and collaborative team environment with a strong focus on professional development.

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The Dalton Company is an equal-opportunity employer that does not tolerate discrimination in the workplace. We believe in the power of collaboration in an environment of mutual respect—it is at the core of our integrity-first culture. Equal employment opportunities are available to all applicants.
 

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